Being my first post in the New Year and all that I should be writing on something monentous. Like Truth and Hturt.
On the other hand, what I am really excited about at this moment is this ad for Cadbury's Bournville. Brilliantly executed and what a tagline!
I am dying to have a Bournville but you see I can't just buy one... I've gotta 'earn' it. And so I shall!
On a lighter note did Ramalinga Raju get into this mess because he bit into a Bournville without asking the question:"Have I earned it?"
He should have stuck to good old fashioned fudge :)
Finally you are back..
ReplyDeleteHappy new year..
Seems Raju heard you - 'cos that's exactly what he did: Fudge
ReplyDeleteThis comment has been removed by the author.
ReplyDeleteOne of the best ads to come on tv in recent times
ReplyDeletevery diplomatic and funny way to express your thoughts.... :)
ReplyDeleteyour last sentence was amusing, u entertained ur readers, so I think u have earned it.
ReplyDeletego have ur bournville..
Am I missing something? Thought the ad was downright dumb!
ReplyDeleteHappy new Year :)
ReplyDeleteThe chocolate lives up to the expectations raised by this ad. It's indeed very tasty.
On a right note and on a light note! I agree with you it's a brilliant ad though I do have a couple of 'issues' with the execution. If you are interested you can read my review here - http://advertisemeant.wordpress.com/2009/01/08/bournville-dark-chocolate-tv-anchor-ad/
ReplyDeleteI'd have to disagree about the Bournville ad being brilliant.
ReplyDelete"Earn it" or else get carried away by a mysterious creature - i think it was just too over the top dramatic. No suttleness; especially looking at Cadbury ads in general.
Was a disappointment for moi.
I don't agree with you on this one.The ad was outrightly stupid and didn't portray the point and smartness as expected.As for the Chocolate in question,its not that great.Dark Chocolates are much much better(in the form of pastries :p)
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