Monday, January 12, 2009

On the right note

Being my first post in the New Year and all that I should be writing on something monentous. Like Truth and Hturt.

On the other hand, what I am really excited about at this moment is this ad for Cadbury's Bournville. Brilliantly executed and what a tagline!



I am dying to have a Bournville but you see I can't just buy one... I've gotta 'earn' it. And so I shall!

On a lighter note did Ramalinga Raju get into this mess because he bit into a Bournville without asking the question:"Have I earned it?"

He should have stuck to good old fashioned fudge :)

15 comments:

  1. Finally you are back..

    Happy new year..

    ReplyDelete
  2. Seems Raju heard you - 'cos that's exactly what he did: Fudge

    ReplyDelete
  3. This comment has been removed by the author.

    ReplyDelete
  4. One of the best ads to come on tv in recent times

    ReplyDelete
  5. very diplomatic and funny way to express your thoughts.... :)

    ReplyDelete
  6. your last sentence was amusing, u entertained ur readers, so I think u have earned it.
    go have ur bournville..

    ReplyDelete
  7. Am I missing something? Thought the ad was downright dumb!

    ReplyDelete
  8. Happy new Year :)

    The chocolate lives up to the expectations raised by this ad. It's indeed very tasty.

    ReplyDelete
  9. On a right note and on a light note! I agree with you it's a brilliant ad though I do have a couple of 'issues' with the execution. If you are interested you can read my review here - http://advertisemeant.wordpress.com/2009/01/08/bournville-dark-chocolate-tv-anchor-ad/

    ReplyDelete
  10. I'd have to disagree about the Bournville ad being brilliant.
    "Earn it" or else get carried away by a mysterious creature - i think it was just too over the top dramatic. No suttleness; especially looking at Cadbury ads in general.
    Was a disappointment for moi.

    ReplyDelete
  11. I don't agree with you on this one.The ad was outrightly stupid and didn't portray the point and smartness as expected.As for the Chocolate in question,its not that great.Dark Chocolates are much much better(in the form of pastries :p)

    ReplyDelete
  12. This comment has been removed by the author.

    ReplyDelete

Disqus for Youth Curry - Insight on Indian Youth