The New World Order

Once upon a time I tried to make sense of my virtual life. I thought 'Linkedin' would take care of my professional networking. And 'Facebook' would be for family and friends.

And yeah, 'Orkut' was for fans and readers of my blog/ books/ JAM etc. Coz orkut was THE youth site.

But times change, and with that, so must I. Orkut is dying, LinkedIn has added Facebook features. The fact is, today, FB is king.

One of the reasons I wanted to keep Facebook 'personal' was that, well, I wanted to have some privacy. But the fact is, FB isn't private. So many of the 'friends' I have added are vague and distant acquaintances, people with whom I shared oxygen with in a 7th standard classroom. No shared memories, closeness or experiences as such.

Kai to pehchaan mein bhi nahin aatey (minus braces, spectacles and chotis - all for the better :)

If these distant acquaintances can be my friends, so can the folks who come up to me at a bookstore and say they loved reading 'Stay Hungry Stay Foolish'.

Of course, I can start a separate 'fanpage'. But managing multiple websites, blogs, accounts, identities - is all very taxing. I know some people employ 'managers' for all this but the reason people want to be your 'friend' is to have a sense of personal contact.

So even if I log in only from time to time, whenever I do reply or respond or update my status... You know it's 'me' speaking.

I welcome my '781' new friends, in a new world order where we can have a social group of more than 150. Yes, we may not have a deep relationship but the possibility of us getting to know each other better now exists.

And I look forward to it.

Last but not the least, I must mention the character who introduced himself 'Great Indian Gigolo' and explained in his message that he 'cannot CUM online very often'.

No, I am not adding him but hey, it's a free world. Everyone is discovering the power of 'social media marketing'. Bet we'll see him quoted by some journalist out there... very soon!